Home > Brassfield McBreairty and Fulk
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Challenge. Brassfield, McBreairity
& Fulk is a residential construction firm that
builds very high-end homes on the very exclusive Kiawah Island
resort. They knew they needed to elevate their marketing
strategy to include a web site in order to maintain their marketing
position as a premier home builder. In this case, the client
had wonderful marketing materials and had figured out what they
needed the web site to do. The biggest challenge was making
sure the web design matched the established branding for the
client.
Solution.
We went to work creating the right presentation for the web, taking
the creative materials and deciding how they would be presented on
the site. Although the client did not need help with figuring
out the strategy involved, it was important for us to maintain the
quality of he brochure design in translating that to the web.
Results.
The client is thrilled with the site, and believes it matches the
taste-level and sophistication of their very discriminating
customer. Feedback from their customer based has been
positive, and the client is proud to send their prospects to the
site. |
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