Building Web Site on the Street

  Staying on track

Since we are not just a web design company, we don’t create the web site and then take off.  We stay in touch.  There are a number of steps we take to make sure your web site follows the strategic plan set forth, and reaches the ultimate goal of being found by the major search engines.

We understand you want to know how things are going as we move through the process.  Here is how we keep you informed within the first year of your web marketing program:

  • Launch Report.  During our last meeting before your site is launched, you will receive a report explaining what to expect during the coming months as we start building your web marketing program.  It includes the timeline for the project and key milestones.
  • UpDate Report.  Provided to you every other week, this report explains how the web marketing program is progressing and any additional actions we want to take.  You get details on your Google AdWord program and an overview of the results.
  • Status Review.  Each month, you will receive an overview that covers the entire program and follows the format provided in the Launch Report.
  • Annual Review.  At the end of the first year, we will sit down with you and review the events of the past year as together we consider any changes in your program moving forward.  We will provide suggestions for the next steps and update your strategic plan as needed. 

Of course, we always want to share important news with you as it occurs and will keep in touch as anything important happens.  We also like to hear your success stories as often as you’d like to share.  Communication is so important to achieving an effective marketing program.